California’s former state treasurer Jesse Unruh once observed, “Money is the mother’s milk of politics.”
It was widely reported the Democratic National Committee budgeted $3 million for African American outreach in the 2010 midterm elections. I am now wondering how much money was actually spent.
National Newspaper Publishers Association Chairman Danny Bakewell told the Final Call:
I talked with Governor (Tim) Kaine myself. We gave him a $2 million budget to begin advertising in every Black newspaper from the first week in September until the last week prior to the election ... I think the Democratic Party spent less than $150,000 in Black newspapers throughout America...If we’re good enough to elect you, if we’re good enough for you to be able to rely on then we ought to be good enough for you to spend some money with.
Or as Bobby “Blue” Bland would say, Democrats should get their votes where they spend their money.